About Roar Fitness
Our Story
Private personal training gyms in London and Dubai, founded by a three-time Olympian and the UK’s leading body transformation expert.
Who We Are
About Roar Fitness
Roar Fitness was founded in 2016 by three-time Olympian Sarah Lindsay and body transformation specialist Rich Phillipps. Every client works one to one with a Roar personal trainer, who plans their training and nutrition and tracks their progress. We offer personal training in London from our City of London and Kensington gyms, and personal training in Dubai from our gym in Downtown Dubai.
Our client transformations have featured on the BBC and ITV and in Men’s Health, Men’s Fitness and Women’s Health. Most of the people we train are busy men and women who want visible, lasting change, and that is where we put our energy every day.
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Our Founders
Meet Our Founders
Sarah Lindsay is a three-time Olympian and former British short track speed skating champion. Rich Phillipps is the trainer Men’s Health called the UK’s leading expert in body transformations. They built Roar to bring the standards of elite sport to everyday clients.
Whether performing at the Olympic games, establishing ourselves as industry leaders in body transformations, or creating a unique company such as Roar, the one thing that has always remained constant is our passion to excel. We are committed to providing a personal training service that offers a life changing experience for those clients who truly embrace the opportunity.
From 20 years of personal experience in just about every possible gym environment you could imagine, it has been our burning passion to provide a private personal training facility that offers fun, challenging, and highly effective ways to train clients. Just as importantly though, in an atmosphere that is friendly, supportive and inspiring. We hope to make each clients experience with us one that will have a profound impact on the rest of their lives, and look forward to seeing them achieve their fitness goals
A Unique Approach to Personal Training
Olympic Standards
Our founders trained at the highest level of sport. The ROAR Method brings that structure to your programme: a clear plan, measured progress and the right support at every stage.
One Trainer, Full Programme
Your personal trainer writes your training and nutrition plans, coaches every session and tracks your progress.
Nutrition and Recovery
Training is only part of the result. Your trainer builds your nutrition plan around foods you already eat and plans recovery into your week.
Progress You Can Measure
Regular body composition checks show what is changing and what needs adjusting, so every decision about your programme is based on your own results.
“The UK’s leading expert in
body transformations”
Our Team
Roar Personal Trainers
Every Roar trainer works to the same high standard and is trained in the methods that built our reputation for results. The team comes from very different backgrounds, from Olympic and professional athletes to dancers, fitness models and bodybuilding competitors, so we can match you with the right trainer for your goals.
Many of our trainers write for Men’s Health, Men’s Fitness and Women’s Health and speak at major fitness industry events. In the gym they are friendly, supportive and focused on your progress from the first session.
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Press Coverage
Read About Us in the Press
“A bigger body in 10 weeks is a huge goal. Mark Sansom’s stats were achieved with the latest sports science” – and old-school heavy lifting through his transformation with Roar Fitness...”
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“I’ve lost my “dad bod” and my confidence has soared! Stephen Mix dropped more than 10kg after embarking on a diet and exercise programme with Roar Fitness...”
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“Jack Guinness takes on Roar Fitness’s extreme celebrity training program, pushing physical limits to achieve serious, transformative results. Discover the intense workouts behind this body-shaping approach...”
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“Women’s Health staffer Victoria Joy shares her journey through Roar Fitness’s transformative program, uncovering the challenges and rewards of intense training to achieve lasting results...”
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“British Vogue’s features director Giles Hattersley reviews Roar Fitness – one of London’s best personal training gyms, founded by three time Olympian Sarah Lindsay and loved by celebrities including Ellie Goulding and Pixie Lott…”
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“When Séamas O’Reilly embarked on a mission to change himself from ‘slob’ to ‘fitter slob’, he was hoping to lose some fat and find some muscle. But he ended up transforming himself in more ways than he could have guessed…”
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“Discover how one client achieved a beach-ready body at age 50 in just four weeks with 12 sessions at Roar Fitness, proving that age is no barrier to transformative results through targeted training…”
See coverage“Anne Somauroo shares her experience with strength training at Roar Fitness, revealing how lifting weights improved her mental and physical health, boosted confidence, and transformed her fitness…”
See coverageOur Personal Training Gyms
City of London
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London Kensington
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