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Sarah Lindsay coaching a client through a fat loss training session at Roar Fitness City of London

Celebrity Testimonials

What Olympians, broadcasters, musicians and actors say about training at ROAR in London and Dubai.

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Who Trains at ROAR

Olympians, broadcasters, musicians and actors who have trained with us. Words in quote marks are theirs. Notes marked From the ROAR team are ours.

  • Graham Norton and Sarah Lindsay at ROAR Fitness gym in London

    Graham Norton

    TV presenter

    “I never want to exercise but Josh and the whole team at Roar are so great at motivating me and providing the right sort of training that it almost feels like fun. I feel fitter than I ever have”
  • Dame Kelly Holmes with Sarah Lindsay in front of a ROAR Metal banner at ROAR Fitness London

    Dame Kelly Holmes

    Double Olympic champion

    “The workout is great! It’s got a great vibe and energy. I love the small class workout, you feel motivated and work really hard. I really enjoy it!”
  • Piers Morgan curling dumbbells next to Sarah Lindsay on the training track at ROAR Fitness London

    Piers Morgan

    Broadcaster and journalist

    “If you want to get properly fit and have fun doing it, then Sarah Lindsay’s ROAR is the best place to do it. I’m still a work in progress (!) but going to ROAR always feels like an enjoyable challenge rather than a chore. Highly recommend it”
  • Jeremy Piven pointing at a ROAR personal trainer who is flexing his arm, at ROAR Fitness London

    Jeremy Piven

    Actor

    From the ROAR team

    From screen to strength! Jeremy Piven brings the same dedication to his training as he does his craft! Pushing boundaries and embracing the challenge at Roar London

  • John Terry standing at the reception desk of ROAR Fitness London

    John Terry

    Former England captain

    “Sarah is the best personal trainer I’ve ever worked with”
  • James Haskell doing a seated dumbbell shoulder press with a trainer behind him at ROAR Fitness London

    James Haskell

    Former England rugby player

    “I knew their reputation for delivering serious body transformations and I was ready for the challenge. This time, I wanted to see how lean I could really get. I’d just turned 40 and it all lined up perfectly. Working with James and the team took it to another level. I’d done shoots before FHM, Gay Times, Attitude, GQ but never trained for them. I’d just wandered in off the pitch. This time, I wanted to see how lean I could really get. Injury midway through (yes, tore a bicep off the bone), DJ sets in Monaco, Wales and Exmouth, no carbs, late nights, dad duties it was full-on. But I loved every bit of it. ROAR built a plan around me, my goals, my injuries, my madness. They kept me focused, challenged me, and saw me through. If you want serious results and a team that knows exactly how to get you there ROAR is the one. Can’t wait to take on the next challenge. Let’s see how far we can go.”

    ROAR When Sarah first mentioned to James about doing something with ROAR, he jumped at the chance.

  • Ellie Goulding training on a plate-loaded machine at ROAR Fitness London

    Ellie Goulding

    Singer-songwriter

    From the ROAR team

    Fit and fierce Ellie Goulding was taking no prisoners during her personal training sessions with Sarah at ROAR!

  • Tom Grennan and Sarah Lindsay flexing their arms on the gym floor at ROAR Fitness London

    Tom Grennan

    Singer-songwriter

    From the ROAR team

    Always a pleasure having musician Tom Grennan in the gym with us. He has been training hard at Roar with Sarah & Matt – watch this space, big things are coming!

  • Ed Westwick with Sarah Lindsay after a session at ROAR Fitness Kensington

    Ed Westwick

    Actor

    From the ROAR team

    Sarah Lindsay putting Ed Westwick through his paces at Roar Kensington.

  • Christine Lampard and her personal trainer in a mirror selfie beside a squat rack at ROAR Fitness London

    Christine Lampard

    TV presenter

    From the ROAR team

    Christine Lampard is always a pleasure to train.

  • Nick Grimshaw and Sarah Lindsay flexing in front of the gym mural at ROAR Fitness

    Nick Grimshaw

    TV and radio presenter

    “I’d never even thought to do weight training before and now it’s a key part of my life. I love their gym, guidance, and knowledge. They’ve made me feel stronger, healthier and more focused than ever”
  • Pixie Lott standing with a ROAR trainer on the training track at ROAR Fitness London

    Pixie Lott

    Singer-songwriter

    “Roar Fitness’ personal training facilities are beautiful and the team have created such a friendly and positive environment to train in. I’ve learnt so much about health, food and fitness from Sarah, but most importantly how to properly weight train. My strength continues to improve every session, and I love how lifting heavy makes me feel.”
  • Ant Middleton with a ROAR trainer on the gym floor at ROAR Fitness Dubai

    Ant Middleton

    TV presenter and author

    From the ROAR team

    Ant Middleton at ROAR Dubai. From the host of SAS: Who Dares Wins to author and podcast host, it’s always great have people who know the meaning of hard work on our gym floor.

  • Nell McAndrew and Sarah Lindsay in a mirror selfie on the gym floor at ROAR Fitness London

    Nell McAndrew

    Model and TV presenter

    “Thank you for the technique tips on squats, deadlifts and chest press. Was nice to chat to a lovely lady in the changing room afterwards who is on a transformation programme. She is doing so well. You obviously have a great team”

    ROAR Nell loved training with Sarah today!

  • Millie Mackintosh taking a mirror selfie beside racks of weight plates at ROAR Fitness

    Millie Mackintosh

    TV personality and author

    “I’ve always enjoyed exercising, but it was about 10 years ago that I decided to try strength training. Initially, I was hesitant, I found the idea quite daunting and intimidating – not to mention the muscle soreness I experienced the next day! But as with many aspects of life (annoying, I know), I discovered that consistency really is key. With regular practice, it didn’t take long for me to notice improvements and with each session leaving me feeling stronger, I quickly fell in love with weight training! Here’s a few reasons why strength training is beneficial for women: It helps to build muscle strength & tone. Beyond aesthetic changes, everyday tasks become easier, and there’s a sense of achievement that comes with being stronger. It has been shown to improve mental health by reducing symptoms of depression & anxiety. It can also boost self-esteem & mood. It can help in managing symptoms associated with menopause, like mood swings, weight gain, & decreased bone density. Post-pregnancy, strength training can help women regain abdominal and pelvic floor muscles, and improve energy levels. I’m sharing this today to hopefully encourage any of you who are interested in starting strength training to pick up the weights – start small with light weights and low reps & watch yourself get stronger with each session, the endorphin hit is like no other! I’ve learned that gyms are often welcoming environments, filled with people who are more than willing to offer help and guidance. The most important step is to simply start. As always, make sure to consult with a healthcare professional before starting any new exercise, especially if you have any existing health concerns. Thanks for keeping me strong Roar!”
  • Denise Welch flexing her arm beside a ROAR trainer in front of the gym mural at ROAR Fitness London

    Denise Welch

    Actress and TV presenter

    From the ROAR team

    That was a fun afternoon at Roar 4 with Denise Welch today. What a crack…the “shoe story” about a mutual friend of ours was my favourite gossip…Love that Roar clients have an international membership so they can train London East/West and Dubai.

  • Paloma Faith and Sarah Lindsay flexing in front of the tiger mural at ROAR Fitness

    Paloma Faith

    Singer and actress

    From the ROAR team

    Great first session with Paloma Faith and Roar Boss Sarah at Roar 2! The positive energy and strong minds from these 2 is a winning combo for sure.

  • Sprinter Harry Aikines-Aryeetey running in Great Britain kit with a relay baton at the Daegu 2011 World Championships

    Harry Aikines-Aryeetey

    Team GB sprinter

    “Sarah Lindsay and the team at Roar Fitness have taken personal training to another level. As an Olympic athlete you have the privilege to work with coaches, nutritionists, and therapists all of the very highest level. Sarah has bridged a gap in the fitness industry, and developed an extremely comprehensive, scientific approach, that ensures world class results for her clients no matter what their level of experience.”
  • Sarah Jane laughing with a ROAR trainer after a session at ROAR Fitness London

    Sarah Jane

    [Role to confirm]

    From the ROAR team

    So awesome to see Sarah Jane back in action on the gym floor! Bit of extra motivation on humpday!

  • Professor Green lifting a barbell in a rack while a ROAR trainer checks his position, at ROAR Fitness London

    Professor Green

    Rapper

    From the ROAR team

    Pre double hernia operation training for Pro Green – to be followed up with post operation rehab. Then, the fun starts!

  • Vogue Williams with her arms raised beside a ROAR trainer flexing, at ROAR Fitness London

    Vogue Williams

    TV presenter and podcaster

    From the ROAR team

    Fun early morning sesh with this champion Vogue Williams. So much positivity and smiles even when I’m smashing her up at 7am

  • Russell Kane, ROAR Fitness client, posing shirtless in a black and white studio shot

    Russell Kane

    Comedian

    “I asked Rich Phillipps to write me a 4 month training programme. Now I’m more ripped than a child’s drawing book.”
  • Dean Edwards smiling, shirtless, after his training programme with ROAR Fitness

    Dean Edwards

    [Role to confirm]

    “The chance to train and pick the brains of Olympian Sarah was a real privilege. Through a personalised diet and weight training programme that has been carefully mapped out for me, my goal to gain lean muscle is very much being realised. I can genuinely say I am in the best shape of my life.”
  • Aimee Fuller and Katya Jones posing around a sled on the training track with ROAR trainers at ROAR Fitness London

    Katya Jones and Aimee Fuller

    Strictly dancer and Olympic snowboarder

    From the ROAR team

    A little throwback to some fun on the track with Aimee and Katya. Making sled pushes a little more bearable

  • Ollie Ollerton standing with a ROAR trainer on the training track at ROAR Fitness

    Ollie Ollerton

    Former Special Forces soldier

    “The first thing I noticed training at Roar that was different was I didn’t see phones out, people were all working towards results. and in 45 minutes I was absolutely spent. I was working with Jordan but felt like everyone was invested in my progress.”
  • Ed Gamble and ROAR trainer Jack Pressling standing either side of a sled at ROAR Fitness

    Ed Gamble

    Comedian

    “I have never felt fresher or stronger”

    ROAR A brilliant and tough 12 weeks for Ed Gamble training with Jack Pressling at Roar.

  • Mike Phillips with Sarah Lindsay on the training track at ROAR Fitness London

    Mike Phillips

    Former Wales rugby player

    From the ROAR team

    Sarah putting Mike Phillips through his ROAR paces over in Roar 4! Getting him prepped for mission Everest Base Camp which he absolutely killed.

  • Emma Louise Connelly training on a plate-loaded machine during a full-body session at ROAR Fitness

    Emma Louise Connelly

    Model

    From the ROAR team

    Come along for Emma’s fully body session with Alex! It’s always gonna be a hard session working the experts, no slacking around here. Creds to Emma for putting in the grind and absolutely killing it as always

  • DJ Bliss making a peace sign beside a ROAR trainer on the training track at ROAR Fitness Dubai

    DJ Bliss

    DJ and TV personality

    From the ROAR team

    Balancing the decks with the gym. DJ Bliss proving no matter how busy your life is, you should always make time for training. Fresh off the big Untold weekender and Dubai Bling, Sarah made sure he put in the effort with his session.

  • Sarah Lindsay and Sophie Herman at ROAR Fitness Kensington

    Sophie Herman

    TV personality

    “Training with Sarah has made such a difference. At Roar you start with a movement screening nutrition assessment and they customise each workout to achieve your desired goal”
  • Roxie Nafousi and a ROAR trainer in a mirror selfie between the squat racks at ROAR Fitness

    Roxie Nafousi

    Author

    From the ROAR team

    My Valentine workout babe Roxie Nafousi! Working glutes and talking food. Happy Valentines Day!

  • Pixie Geldof making a peace sign in a mirror selfie with a ROAR trainer at ROAR Fitness London

    Pixie Geldof

    Model and singer

    From the ROAR team

    Pixie Geldof getting leaner and stronger every day with Roar PT Matt kicking her ass on the gym floor and a big fat vegan effort with her nutrition plan! Of course it takes more thought and planning if you are following a strict vegan diet but Pixie proves that where there’s a will there’s a way!

  • Bradley Theodore holding a dumbbell beside a ROAR trainer flexing her arm at ROAR Fitness

    Bradley Theodore

    Artist

    From the ROAR team

    Bradley Theodore getting serious at Roar this week!

  • Amy Jackson and Sarah Lindsay flexing in front of the gym mural at ROAR Fitness

    Amy Jackson

    Actress

    From the ROAR team

    Double Trouble with Amy Jackson and Sarah Lindsay! Let’s just say she knows how to put the work in

  • Davinia Taylor and Sarah Lindsay flexing in a mirror selfie at ROAR Fitness

    Davinia Taylor

    Actress and author

    From the ROAR team

    Roar Fitness Founder Sarah Lindsay and Davinia Taylor giving it some muscle in ROAR 1.

  • Oliver Proudlock flexing beside a ROAR trainer under a neon sign in the reception at ROAR Fitness London

    Oliver Proudlock

    TV personality and designer

    “New challenge creating a new focus, Roar Fitness London, LEGO”

    ROAR Oliver Proudlock is putting in the work.

  • Caroline and Sergio standing with a ROAR trainer on the training track at ROAR Fitness

    Caroline and Sergio

    [Role to confirm]

    From the ROAR team

    Starting off 2024 with a bang. Welcome back to our Day One’s Caroline and Sergio as they are ready to smash the upcoming year with their training! Great to see this trio together again on the gym floor

  • Alice Liveing standing with a ROAR trainer on the training track at ROAR Fitness Dubai

    Alice Liveing

    Personal trainer and author

    From the ROAR team

    When Alice visits in Dubai, of course we have to get a workout in! It’s always great getting to catch up with great friends but even better when we also get to put them through the paces at the Roar gym. She smashes EVERY session.

  • Hugo Taylor giving a thumbs up next to Sarah Lindsay, who is flexing her arm, at ROAR Fitness

    Hugo Taylor

    TV personality

    From the ROAR team

    Another big week of training complete. Smiles all round at Roar 3 despite Sarah battering Hugo Taylors biceps

  • Tom Brown standing with his ROAR personal trainer at ROAR Fitness London

    Tom Brown

    Chef and restaurateur

    From the ROAR team

    Tom Brown is the perfect example of not using “I don’t have enough time” as an excuse. He owns two restaurants and is a chef in both daily, yet still manages to fit in his commitment to his fitness goals. This hour allows him to completely zone out of his chef lifestyle and focus on himself. He had previously found gyms quiet intimidating despite having a good amount of fitness knowledge, so Roar has been the perfect medium for him. It’s not only kept him out of chef lifestyle habits such as having a drink after work, but it makes Tom put in that extra 20% of effort into each training session

  • Josh Widdicombe standing with a ROAR personal trainer at ROAR Fitness London

    Josh Widdicombe

    Comedian and TV presenter

    “Have loved training here. I came in having never done weights before and now am confident of doing them myself in the gym and don’t look nearly as fat.”
  • Rugby player George Skivington holding a rugby ball in a studio portrait

    George Skivington

    Former professional rugby player

    “Rich Phillipps’ in depth knowledge of all aspects of training plus his extensive nutritional and dietary advice is what make him London’s number 1 personal trainer. His client results speak for themselves.”
  • Short track speed skater Elise Christie holding up her skates in a Great Britain race suit

    Elise Christie

    Olympic speed skater

    “When I joined the National Team in 2006 Sarah was undefeated in Britain for a decade and was a huge inspiration to me. She took me under her wing and guided me through the learning process of how to train, eat and live like an athlete. Even though I was her direct competitor Sarah cheered me on every day, pushed me when I was tired and picked me up when I fell. She fully embraced everything sport has to throw at you and gave me the confidence to make the right choices, commit to them and execute them with conviction. When I travel to London Roar Fitness is the only place that has the facilities and trainers that live up to Olympic standards.”
  • Henry Holland smiling, shirtless, after his training programme at ROAR Fitness

    Henry Holland

    Fashion designer

    “The combination of the brilliant training 3-times-weekly sessions with Jordan and the ongoing support and advice on nutrition from Sarah helped me stick to my goal and achieve amazing results. All while having a great time.”
  • Lauren Pope in a mirror selfie with her trainer on the gym floor at ROAR Fitness London

    Lauren Pope

    TV personality and DJ

    “I’ve been training at Roar for around 2 years now, I wanted to be stronger but also stay lean & I’m now in a much happier place with my body. My nutrition routine also changed for the better helping not only my body but also my skin. A super friendly and non intimidating atmosphere gives me the motivation I need to keep up my fitness journey.”
  • Black and white studio portrait of Jack Guiness seated in a denim shirt

    Jack Guiness

    Model and writer

    “ROAR completely changed my relationship with my body. I went to change how I look and ended up changing how I felt. One of the best gifts you can give yourself (except maybe a holiday or a pizza).”
  • Sarah Ashcroft flexing beside her ROAR personal trainer after a workout at ROAR Fitness London

    Sarah Ashcroft

    Fashion entrepreneur

    From the ROAR team

    That post workout feeling. Always got to follow a strong workout with a selfie, and Sarah Ashcroft has been smashing the training lately with trainer Alex, keep it up!

  • Ben Kay standing between Sarah Lindsay and a ROAR trainer in front of an Olympic rings mural at ROAR Fitness London

    Ben Kay

    Rugby World Cup winner

    From the ROAR team

    Great to have Ben Kay in for training yesterday! Some shaky legs in the house!

  • Rugby player Mark Robinson running with the ball as an opponent dives to tackle him

    Mark Robinson

    Professional rugby player

    “Roar Fitness are the top of the field in personal training providing both expert knowledge and phenomenal training programmes. Performing at the highest level requires coaches that know how to get results. Anyone in London serious about their training Roar is the place for you.”
  • Short track speed skater Jon Eley celebrating in Great Britain kit

    Jon Eley

    Three-time Olympic speed skater

    “As a x3 Olympian I can say with confidence that Roar Fitness’ unique team approach to fitness and conditioning along with their personal sporting background is what makes them a massive stride ahead in their field. I’ve consulted with Roar on numerous occasions and their advice always helped me take my performance to the next level.”
  • Farhana standing with Sarah Lindsay in front of the gym mural at ROAR Fitness Dubai

    Farhana

    TV personality

    From the ROAR team

    From Dubai Bling to Roar Dubai! Always love that post workout shot after a tough hour of training with Sarah and Farhana. Everyone here at Roar works hard! If you want to make a positive change in your life, make sure to get in touch with us

  • Short track speed skater Charles Hamlin holding flowers and a gold medal in a Canada jacket at Sochi 2014

    Charles Hamlin

    Olympic champion speed skater

    “I know exactly what it takes to make a good coach and I know what quality athletic training looks like. I was astounded by the team effort at Roar Fitness and the high calibre of experts in each field. All this contributed to the impressive level of performance I witnessed on the gym floor. Athletic training at its finest!”
  • Annabel Angel making a peace sign beside Sarah Lindsay on the training track at ROAR Fitness Dubai

    Annabel Angel

    Golfer

    From the ROAR team

    From Golf pitch to the Gym floor. Recently we welcomed Annabel to the gym for Sarah to push her through her paces. It was a pleasure to have you here! Smiles all around.

  • Debbie Wingham in pink gym kit standing with a ROAR trainer on the training track at ROAR Fitness

    Debbie Wingham

    Fashion designer

    “I was lucky enough to get Sarah herself, blessed but a little tired which I think is understandable as a first timer. I survived though and had fun.”

    ROAR POV: Post killer workout and it’s time for the weekend. Throwback to Debbie Wingham coming into Roar for her first EVER personal training session… and she smashed it.

  • Melanie Sykes hanging from a pull-up bar while Sarah Lindsay takes a mirror selfie at ROAR Fitness London

    Melanie Sykes

    TV presenter

    “This is THE gym if you wanna get ripped!”

    ROAR Another smashed to bits session with the beautiful Sarah and Melanie Sykes at Roar Fitness London.

  • Canoe slalom paddler Richard Hounslow racing through white water

    Richard Hounslow

    Olympic silver medallist, canoe slalom

    “The training facilities at Roar are world class and I was blown away that a London personal training facility could boast this level of equipment. Being a private studio also gave me the luxury of being able to use exactly what I needed at the pace I wanted. If you want expert knowledge, privacy and a facility that impresses even the hardest to please athletes then Roar is the only place in London to train.”
  • Chris Baber and his ROAR personal trainer flexing in front of the gym mural at ROAR Fitness Kensington

    Chris Baber

    Chef

    From the ROAR team

    Chef Chris Baber cooking up a storm at Roar Kensington. When Chris is not whipping up culinary masterpieces, Baber is cracking a sweat with James! Whether it’s in the kitchen or the weight room, Chris knows how to turn up the heat!

  • Men's Fitness magazine MagBook cover, Your 8-Week Body Plan, with the line Get a six pack in 8 weeks

    Men’s Fitness

    Magazine

    “Over the past 15 years Rich Phillipps has worked with dozens of Olympic and professional athletes. actors and fitness models, and has become the go to trainer for body doubles who need the perfect physique for Hollywood blockbusters. All of this has established Rich as one of the most sought after trainers in the fitness world and solidified his reputation as a man who delivers real results.”

Showing all 58

“The UK’s leading expert in
body transformations”

Inside the Sessions

Footage and photos from Sarah Ashcroft’s and DJ Bliss’s sessions, filmed on the gym floor.

Sarah Ashcroft
Arriving · 0:20

Sarah Ashcroft
Shoulder press · 0:49

Sarah Ashcroft
Lateral raise · 0:33

Sarah Ashcroft
Face pull · 1:02

Sarah Ashcroft
Cable work · 0:28

DJ Bliss using a cable machine while a ROAR personal trainer coaches him, with the Dubai skyline behind

DJ Bliss
Cable machine

DJ Bliss seated on a leg machine with a ROAR personal trainer behind him at ROAR Fitness Dubai

DJ Bliss
Leg machine

DJ Bliss on the leg press with a ROAR personal trainer watching at ROAR Fitness Dubai

DJ Bliss
Leg press

DJ Bliss lifting a barbell while a ROAR personal trainer gives instructions at ROAR Fitness Dubai

DJ Bliss
Barbell

DJ Bliss smiling mid-set with a barbell as a ROAR personal trainer supports his shoulder at ROAR Fitness Dubai

DJ Bliss
Mid-set

DJ Bliss on the leg extension machine facing a ROAR personal trainer at ROAR Fitness Dubai

DJ Bliss
Leg extension

Coached by a Three-Time Olympian

ROAR was founded by Sarah Lindsay and Rich Phillipps. Sarah is a three-time Olympian, European gold medallist and ten-time British champion in short track speed skating, and she is in many of the photos on this page.

Every ROAR trainer is selected personally by Sarah and Rich and trained in the ROAR Method, so every client gets the same assessment, programming and nutrition system.

About Sarah Lindsay
Sarah Lindsay three-time Olympian and Roar Fitness founder

Questions About Training at ROAR

Have anything else on your mind? We’re here to help

Well-known clients on this page include Graham Norton, Dame Kelly Holmes, Piers Morgan, John Terry, Ellie Goulding and Tom Grennan, alongside Olympic athletes, broadcasters, musicians and actors. Each appears with their own words or a note from the ROAR team.

Yes. Every ROAR trainer is selected personally by Sarah Lindsay and Rich Phillipps and trained in the ROAR Method, and the assessment, programming and nutrition system are the same for every client. At your consultation you are paired with the coach best suited to your goal. Meet our personal trainers.

Pricing depends on programme length, frequency and location. Initial programmes are based on 24 to 48 personal training sessions. City of London prices range between £3,025 and £6,653, and Kensington prices between £3,410 and £7,696. There is more detail on our FAQs page.

In the same three gyms as every other ROAR client. They are on Eastcheap in the City of London, on Kensington High Street and in Downtown Dubai, next to Dubai Mall. Most photos on this page were taken in one of the three.

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Rich Phillipps providing personal training to a client performing a chest press exercise.
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