Frequently Asked Questions

Roar Fitness is a results-driven personal training company founded by Sarah Lindsay (3 x Olympian, European gold medallist, 2x world silver medallist and 10x British speed skating champion) and Rich Phillipps (with over 20 years experience in the Fitness Industry and hailed by Men’s Health Magazine as the UK’s leading body transformation expert).

Roar Fitness specialises in science-led, structured Personal Training Programmes that combine weight training, conditioning, mobility, recovery, nutrition, and lifestyle optimisation to deliver dramatic body transformations, functional improvements, and long-term health and longevity benefits.

The Roar coaching teams are recognised as some of the best in the industry, known for being positive motivators who genuinely care about client outcomes. Every coach implements Roar Fitness’ proven systems and training methodologies, ensuring that every session is safe, progressive, and optimised for results. Over more than 10 years, these methods have produced consistent, documented transformations in thousands of clients.

Roar operates private gyms in the City of London, Kensington, and Dubai, each designed for precision training, safety, and measurable results.

Roar Fitness combines science-led programming, biomechanics-informed progression, optimal nutrition strategies and habit-based lifestyle coaching. Each programme begins with a functional movement assessment and integrates structured phases, progressive overload, and nutrition tailored to your physiology. Over a decade, this methodology has produced measurable, repeatable results in thousands of clients. Our approach focuses not only on personal training but also on sustainable behaviour change to deliver long-term results.

New clients begin with a free consultation which allows us to understand your goals, training experience, lifestyle, and current fitness level. We also assess key lifestyle factors such as habit tracking, recovery strategies, and daily routines. This enables us to design a personalised programme covering training, nutrition, and lifestyle strategies that support optimal results.

No. Roar programmes are tailored to your current fitness, movement competency, and experience, ensuring safe progression and measurable results for beginners and advanced clients alike.

Clients typically train 2-4 sessions per week, depending on goals and availability. The Roar Signature 12 Week Programme is structured around three sessions per week, the minimum recommended frequency to optimise strength, body composition, and neuromuscular adaptation.

Initial body composition change and improvements in posture, strength and energy, can be seen in as little as three weeks, with significant transformative changes typically occurring within 8-12 weeks.

Over a decade, thousands of clients have documented consistent outstanding and life changing results using the Roar Fitness method. Results depend on consistency and commitment.

Yes. Nutrition plans are bespoke and evidence-based, including recipes, macronutrient guidance, and habit-building strategies. Our approach emphasises building sustainable long-term nutrition habits, always underpinned by the goal of long-term optimal health.

Yes. Our programmes are designed around your experience level. Everyone, including beginners, are taught proper exercise technique and how to safely progress performance which is an essential foundation for achieving results at any level.

Yes. All Roar Fitness clients undergo a functional movement and biomechanical assessment before training. Programmes are regressed, modified, or technique-focused to safely rebuild strength, improve stability, and correct movement imbalances, supporting rehabilitation and injury resilience.

No. When exercises are properly programmed and progressed based on assessment findings, strength training under the guidance of Roar Fitness will improve muscle support, joint stability, and movement efficiency, reducing the risk of re-injury.

Yes. Under the care of a Roar Fitness Personal Trainer, structured, progressive training can support recovery, improve mobility, rebuild strength, and enhance musculoskeletal resilience, complementing physiotherapy or medical guidance where appropriate.

Yes. Roar Fitness programmes integrate habit monitoring, recovery strategies, and lifestyle optimisation to ensure long-term adherence and sustained transformation.

In-house programmes typically start at 8-12 weeks, structured into phases focussing on progressive overload, optimal nutrition and recovery strategies to ensure safe, measurable progress.

Progress is tracked using body composition measurements, photos, performance metrics, and movement assessments. Tracking frequency is tailored to the programme but is a core component of the Roar Fitness method.

No. All exercises are taught from the ground up with emphasis on movement quality, technique, and safe progression, ensuring results regardless of prior experience.

Yes. Roar Fitness programmes offer some flexibility around holiday and regular travel, and coaching support continues during periods when attendance is not possible.

All Roar clients undertake a comprehensive assessment before programme design. In some cases, medical clearance may be recommended to ensure safety and efficacy.

Some muscle soreness is normal following a new exercise programme and is known as Delayed Onset Muscle Soreness (DOMS), a normal physiological response caused by microscopic muscle fibre damage that occurs during training and adapts as your body becomes stronger.

Clients receive a biomechanics-informed functional assessment. Training is then progressively regressed, technique-focused, and safely scaled to rebuild strength, improve stability, and enhance functional movement patterns.

Yes. By correcting movement imbalances, strengthening stabilising musculature, and progressively loading exercises, Roar Fitness programmes reduce injury risk while improving long-term resilience.

Yes. Structured training supports recovery, functional improvements, and strength rebuilding, complementing professional rehabilitation protocols.

Clients can see body composition change and strength and energy improvements within 3 weeks, with measurable transformations in 8-12 weeks, supported by structured training, nutrition, and habit optimisation.

Tracking is done via measurements, photos, and performance metrics, allowing for data-driven programme adjustments throughout the phases.

No. All photos are confidential unless explicit permission is given for sharing.

Yes. Training is clearly structured and continuously tracked, assessed and adapted based on progress, ensuring safe, progressive results.

Yes. Structured, phase-based training at Roar improves strength, stability, mobility, neuromuscular efficiency, and overall health, with measurable outcomes documented over years of client results.

Situated in the heart of the City of London on Eastcheap, close to Monument, Bank, London Bridge and Liverpool Street, the gym is fully equipped for individualised, measurement-driven training programmes.

Our Kensington location is on Kensington High Street, just a few minutes from Holland Park, and offers private coaching with precision, structure, and science-led programming for measurable results.

Centrally located in Downtown Dubai, right next to Dubai Mall and The Burj Khalifa, the Roar Dubai space allows clients to access structured training, recovery strategies, and biomechanics-informed programming.

Yes. Clients may access the City of London, Kensington, and Dubai gyms, subject to scheduling availability.

Pricing depends on programme length, frequency, and location. Roar’s fees reflect science-based programming, structured training systems, nutrition guidance, and 10+ years of proven client results. Initial Roar Fitness Programmes are based on 24-48 PT Sessions. Roar Fitness City of London prices range between £3,025 and £6,653, Roar Fitness Kensington prices range between £3,410 and £7,696.

New clients typically begin within 1-2 weeks, following consultation.

Yes. Programmes are designed around your schedule, recovery needs, and lifestyle priorities, ensuring maximum results in a time-efficient way. Flexible training options and habit optimisation strategies allow clients to make measurable progress without disruption. Adopting goal aligned nutrition and lifestyle, Clients can get into amazing shape with as little as 3 hours per week of progressive training with the Roar Fitness Team.

Yes. Gift packages are available for friends, family, or corporate clients, providing structured, measurable training programmes.

Programmes can be tailored to sports performance, movement quality, and functional conditioning, using biomechanics-informed methodology.

A consultation assesses your goals, lifestyle, and motivation to succeed. From this, a science-led, personalised programme is created, backed by over 10 years of proven results with thousands of clients. With over 1,500 5-star Google reviews and an extensive portfolio of before-and-after transformations, Roar Fitness’ reputation demonstrates their expertise and status as personal trainers of the highest calibre.

Yes. Sarah Lindsay’s Online Training delivers the same structured, results-driven approach to clients worldwide. Online programmes begin with an in-depth consultation and assessment process via the Club Roar Training App. Training incorporates progressive strength and conditioning, mobility, and recovery, adapted for available equipment and environment. Nutrition guidance includes macronutrient planning, sample meals, and sustainable habit development. Progress is monitored via weekly check-ins, and performance metrics, enabling measurable results remotely.